A new Company providing telecommunication services known as Pinger, has seemed to have found a liking by a vast majority of people. The possible reason behind the highly popular telecommunication provider because of a service that it provides, called TextFree.

The USP of the service TextFree is as the name suggests; it offers users with a free texting service. Another key factor behind the popularity of the services of Pinger is because calls made through Pinger are done through a Wi-Fi network, which does not rely on those stubby signal indicators and is very reliable.

The calls being made through the Wi-Fi network also don't end up burning a hole in the pocket. A startling fact is that one does not even require a phone and can just make calls through an iPod Touch.

However, what leaves people guessing is that, how come a new entrant in the market can actually afford to offer free services? Well what actually turns out is that the telecommunication service does have a huge base to provide for advertising. And Companies adore advertising in which they can reach maximum viewership.

The Chief Executive of the innovative Company, Greg Woock stated that the five seconds that are used while messaging, offers a superb window for advertising. According to the information available, Pinger has announced that they have already served 1.2billion adverts in 4billion text messages sent by its users.