News Corp and Apple delay launch of iPad-specific publication - ‘The Daily’
With News Corp and Apple still working out some kinks in the iPad's subscription platform for a dedicated newspaper, the launch of the media conglomerate's iPad-specific publication - `The Daily' - has been delayed, according to the information shared by unnamed `inside' sources familiar with the proceedings.
Earlier, The Daily was scheduled to be unveiled by News Corp. Chairman Rupert Murdoch and Apple CEO Steve Jobs at an event at the San Francisco Museum of Modern Art on Wednesday, January 19.
As per the details forwarded by the sources, news Corp and Apple have decided that some more time is required for testing a forthcoming subscription service from Apple; and such, the launch of The Daily has been postponed by a few weeks, may be even months. The delay has been confirmed by News Corp; though Apple has refrained from making any comment.
Talking about the postponement of The Daily's launch, a person `in the know' of the matter said: "The app and the service work, it's just getting them to talk to each other that needs more time."
The reason for the delay apparently is that Apple is reportedly developing a service that will facilitate the customers' sign up for a subscription to a periodical in the company's iTunes store; and the automatic delivery of the publication to their iPad when a new issue is published.
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