Government releases new hard-hitting anti-smoking campaign

.

Government releases new hard-hitting anti-smoking campaign

The UK government is rolling out a new TV and radio ads campaign to highlight the ill-effects of second-hand smoking, particularly the "hidden dangers" which second-hand smoke spells for young children.

With the key focus of the government's new anti-smoking campaign being on the harm caused by invisible chemicals, the advertisements will draw attention to the fact that smoking by the back door or in a car with an open window is not a safe enough measure to keep smoking-related dangers at bay.

The anti-smoking campaign is apparently an upshot of the disquieting figures which the Royal College of Physicians has released to reveal that millions of UK children are exposed to second-hand smoke, which increases their risk of meningitis, cot death, and lung disease.

The hard-hitting campaign is backed by the findings of a survey which observed the harmful effects of second-hand smoke on 1,000 children - aged between 8 and 13 years - whose parents are smokers. It has been found that second-hand smoking leads to more than 300,000 doctors visits among children each year and 9,500 hospital visits, which amount to a £23.6 million annual NHS spending.

Noting that "not enough people realise the serious effect that second-hand smoke can have on the health of others, particularly children," Health Secretary Andrew Lansley said that the new anti-smoking campaign will not only increase awareness of dangers of second-hand smoke, but will also "encourage people to take action to protect others from second-hand smoke."


Latest News

Third-Quarter Sales Better -Than- Expected for LinkedIn, Thanks to New Businesse
“Overweight” Rating for Facebook from JPMorgan Chase & Co
Fall in Oil prices Leave the Small-cap Shale Companies in Trouble
Beginning of 2015, Starbucks will Start its Delivery Service in Selected Markets
Herb Strather, Detroit blight Buyer Makes a Wednesday Deadline
Baidu with its Growing Mobile Presence, Hit 27 Percent Profit Increase
Third Quarter Profits for Samsung Electronics Drop Sharply
Federal Reserve Ends Bond Buying Programme, Keeps Interest Rates Low
Reduced Growth in Major Overseas Economies Affect U.S. Durable Goods Order
Lowe’s to Introduce Robots in Store for Customer Service
Facebook Shares Fall as the Company Portrays Increased in Expenses in 2015
USPS Audit Questions the Consistency of Surveillance Conducted on Mail