After the Imperial Tobacco supplied material to retailers under plain packaging measures for Peter Stuyvesant cigarettes, Tanya Plibersek, Federal Health Minister, is strictly criticizing its new move, a report has uncovered.

It has been found that the tobacco company has adopted this new measure of partial plain packaging for a temporary period. The aim is to make big revenues in the short bout as the government's decision to introduce plain packaging of cigarettes is to implement from December 1.

Nearly 15,000 people in Australia are made to face death each year by smoking and thus, the move has been planned so that a reduction is seen in the number. It is being believed that the effort this time, despite the industry's attempts to overdo the same, would not fail.

The industry says one should not see what is appearing outside packages, but should focus on its inside qualities. And in response to the same, Ms. Plibersek says that the packages only contain heart and lung diseases inside them for people.

"For a company to have produced packs that contain the line, 'It's what's on the inside that counts' must surely be the ultimate sick joke from big tobacco", she was quoted as affirming.