The next phase of the 8700 initiative has been launched by NSW Premier Barry O'Farrell. It has been found that NSW supermarkets would now need to show kilojoule content of the ready-to-eat foods.
It is being said that whether it is hot deli meals, hot chickens or bakery items such as cakes, doughnuts and custard tarts, all items would be sold with the kilojoule content on them.
O'Farrell was of the view that people seeking either to lose weight or become healthier were required to take responsibility for food on their own. Also, they needed to make their lifestyle choices wisely. But, for the same, they needed to have information about nutrition so that balanced food choices are made by them.
It has been told that the initiative has helped in bringing a marked improvement in people in terms of awareness about average daily kilojoule intake. The 8700 smartphone app complements the mandatory labelling requirement by helping consumers in identifying as well as maintaining ideal energy intake.
"With the program now extended to the supermarket ready-to-eat sector we are ensuring consumers have even more information available to help them make sensible decisions about what they eat", said Katrina Hodgkinson, Minister for Primary Industries.
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