The two of the largest casinos in the U. S namely Foxwoods and its rival, Mohegan Sun, have each launched their individual websites preparing themselves in case Internet gambling becomes legalized at the federal or state level in their home state of Connecticut.
While there is no certainty about prospects of law changes, the casinos have established the sites that offer them definite value as special marketing tools for the huge resorts and source of market data through registrations of users. For Foxwoods, the website also earns revenue through credit purchases.
Rodney Butler, chairman of the Mashantucket Pequot Tribal Nation, that owns as well as operates Foxwoods said "What we're finding is that it's actually a useful tool for building a database, getting our brand out there and connecting people to the property."
Foxwoods had its "online casino" launched in the month of January, in a partnership arrangement with GameAccount Network. Butler mentioned that approximately 50,000 users have set up their accounts with the website. Users are allowed to buy credits for playing longer or gaining access to games that are exclusive for members. The credits further add on reward points which can be used at stores, restaurants and hotels at Foxwoods.
On the other hand Mohegan Sun has teamed up with Bally Technologies to offer online poker site which started about a year ago.