Amazon

Amazon Business India has reported robust expansion in 2025, recording a 35 percent year-on-year increase in annual sales as more businesses adopt digital procurement platforms. The growth reflects rising participation from enterprises across tier-2 and tier-3 cities, where online marketplaces are becoming increasingly central to supply chains. The platform offers access to an extensive catalog of more than 19 crore products supplied by over 17 lakh sellers.

Amazon has inaugurated a new 11 lakh square foot corporate office near Yelahanka in Bengaluru, marking its 10th office facility in Karnataka and reinforcing its long-term commitment to India’s technology and e-commerce ecosystem. Karnataka’s Minister for Large and Medium Industries, M. B. Patil, said the company plans to invest $35 billion in India over the next four years. The investment is projected to support 15 million small businesses and generate significant employment.

Amazon has rolled out attractive discounts on Fitbit fitness trackers and smartwatches, signaling a competitive push in the wearable technology market ahead of the holiday shopping season. The promotion includes price reductions across multiple Fitbit models, offering consumers an opportunity to access advanced health-monitoring features, including heart-rate tracking, sleep analysis, and activity tracking, at lower costs.

Amazon India is set to launch its much-anticipated Great Indian Festival 2025 starting September 23, promising an array of exclusive deals, discounts, and festive offers across categories including electronics, fashion, and home essentials. The annual event aims to capitalize on pre-Diwali consumer spending, with significant promotions on high-demand products such as smartphones, appliances, and lifestyle goods. Analysts suggest that the festival will not only drive substantial online sales but also intensify competition with other e-commerce platforms during the peak shopping season.

India’s e-commerce landscape is gearing up for its most anticipated annual sales events—Amazon’s Great Indian Festival and Flipkart’s Big Billion Days 2025. Both platforms are expected to roll out extensive discounts across categories including electronics, fashion, home appliances, and personal care, with additional benefits for cardholders, exchange offers, and loyalty program subscribers. Analysts predict that these mega-sales will drive record transaction volumes, influencing both consumer spending patterns and digital retail trends.