Canon receives three prestigious awards from Camera magazine

Canon receives three prestigious awards from Camera magazine

In the 2010-2011 Imaging Awards from Camera magazine, three prestigious awards were bagged by Canon.

The DSLR categories of the awards were largely dominated by Canon's EOS cameras. While the EOS-1D Mark IV won the award in the "Professional Digital SLR" category; the EOS 7D was declared the winner in the "Enthusiast Digital SLR" category.

The third award that Canon received was for the `Best Digital Photo Printer' - a category that happened to be the only non-camera category. The Canon Selphy CP800 Compact Photo Printer won the award for its speed, "exceptional" image quality, and the fact that it can be used sans a PC; thereby making it an ideal digital darkroom.

The Selphy CP800 is the latest in Canon's long line of Lilliputian small-format photo printers based on thermal dye technology. The easy-to-use printer is extremely portable, and is capable of producing satisfactory prints from a number of sources.

Noting that "Camera magazine's Imaging Awards selection criteria are exactly what Canon strives to achieve," Darren Ryan, Canon Australia's General Manager Consumer Marketing, said: "These awards are fantastic validation of our user-centric approach and heavy investment in R&D to deliver ongoing innovations in both image capture and printing."

The Camera magazine awards, running since 1981, evaluate the design, ergonomics, usability, innovation, value for money, and consumer appeal; and the winners are selected by a jury panel comprising the magazine's editor, Paul Burrows, photographers, key contributors, and a `typical' end user.


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